Explore Project Topics on: DIGITAL MARKETING AS A KEY DRIVER IN SALES IMPROVEMENT OF SMALL AND MEDIUM SCALE ENTERPRISES

ABSTRACT The study examined digital marketing as a key driver of sales improvement among small and medium scale enterprises in Lagos state. The study succinctly explored the effect of digital marketing on sales improvement. 150 small and medium scale enterprises (SMEs) was purposively selected in in Lagos Metropolis. The study made use of primary... Continue Reading

ABSTRACT The growth and spread of internet with an extraordinary pace over the last few decades has resulted in its increased use for marketing purpose; this is internet marketing. Internet as a marketing tool provides significant opportunities for companies to seek... Continue Reading

The importance of social media in enhancing positive relationships between customers and business cannot be ignore since they offer new and innovative ways to communicate and network via the internet. Currently, there are various platforms provided by the social media networks such as Facebook, Google plus, LinkedIn, YouTube, Skype, WhatsApp and... Continue Reading

TABLE OF CONTENTS 1.0 INTRODUCTION 1.1 Background of the study 1.2 Statement of problem 1.3 Objective of the study 1.4 Research Hypotheses 1.5 Significance of the study 1.6 Scope and limitation of the study 1.7 Definition of terms 1.8 Organization of the study CHAPETR TWO 2.0 LITERATURE REVIEW CHAPETR THREE 3.0 Research methodology 3.1 sources of... Continue Reading

ABSTRACT The research study seeks to examine the effects of cedi depreciation on the activities of  small scale businesses in the country. The aim of the research is to examine the impact of  cedi depreciation on imports, income, size and the growth and performance of the small  scale industries. In addition the research work aims at finding... Continue Reading

CHAPTER ONE INTRODUCTION 1.1        BACKGROUND OF THE STUDY The main strategy for the establishment by the entrepreneurs of Small and Medium Enterprises (SMEs) and its promotion by various sectors, is to enhance job creation, promote economic growth, reduce poverty.  The importance of Small... Continue Reading

ABSTRACT This research work evaluates factors that affect small and medium scale enterprises It is quiet true that small business is the dominant form of business enterprise in any economy whether developed or developing. This sector today is being recognized by developing nations due to its role in the economic development of the economy. Also... Continue Reading

ABSTRACT This research work evaluates factors that affect small and medium scale enterprises It is quiet true that small business is the dominant form of business enterprise in any economy whether developed or developing. This sector today is being recognized by developing nations due to its role in the economic development of the economy. Also... Continue Reading

ABSTRACT This study “Promotion of Small and Medium Enterprises (SMEs) in the development of Okehi LGA, Kogi State was undertaken to find out the extent to which the SME sub-sector in Kogi State has performed its critical role of driving the country’s industrial transformation and development as it has done in some states in Nigeria and also to... Continue Reading

ABSTRACT This study “Promotion of Small and Medium Enterprises (SMEs) in the development of Okehi LGA, Kogi State was undertaken to find out the extent to which the SME sub-sector in Kogi State has performed its critical role of driving the country’s industrial transformation and development as it has done in some states in Nigeria and also to... Continue Reading

CHAPTER ONE Background to the Study   It is a matter of fact that there are a lot of things in which large companies are experts while the small firms can better do some things also. If both, small and large firms do their business in which they get advantage, the welfare... Continue Reading

(A CASE STUDY OF ANZY SHOES NIGERIA LIMITED ABA ABIA STATE) PROPOSAL This project topic titled “The Role of small and medium scale enterprises in the Nigerian Economy” with a case study of Anzy shoes Nig Ltd Aba is consist of (5) five chapters: Chapter one: Introduction Chapter... Continue Reading

ABSTRACT High variety industries are characterized by low volume and high product variety. As such their production processes grow more complex with the increase in product variations. Hence, the use of tools such as project management and scheduling applications are important in ensuring efficient production runs. Though SMEs are present in such... Continue Reading

  (A CASE STUDY OF SELECTED ENTERPRISES IN DELTA STATE) CHAPTER ONE INTRODUCTION 1.1            BACKGROUND OF THE STUDY In recent years, particularly since the adoption of the economic reform programme in Nigeria in 1986, there has been a decisive switch of... Continue Reading

TABLE OF CONTENT CHAPTER ONE: INTRODUCTION Background Of The Study - - 1.2 Statement Of The Research Problem - - - - - 1.3 Objectives Of The Research - - - - 1.4 Research Hypothesis - - - - - 1.5 Scope Of The Study - - - - - 1.6 Significance Of The Study - - - - 1.7 Limitations Of The... Continue Reading

(A CASE STUDY OF NNEWI TOWN IN ANAMBRA STATE) ABSTRACT The rate of which an economy progress is determine by the level of industry and human capital development. Nigeria is one of such economy where Small and Medium-Scale Industries have the prospect in main-stream... Continue Reading

ABSTRACT This study examines the impact of taxation on small and medium scale enterprises in Ekiti State . .           The research reviewed at some literature that has some degree of relevance to the subject matter under study. The study shall adopt the non-probability sampling technique and data collection was carried out using the... Continue Reading

EFFECT OF CAPITAL ALLOWANCES ON THE PERFORMANCE OF SMALL AND MEDIUM SCALE ENTERPRISES (A CASE STUDY OF SELECTED CONSTRUCTION COMPANIES IN NIGERIA)   CHAPTER ONE INTRODUCTION 1.1 BACKGROUND OF THE STUDY Historically, Nigeria’s experience of taxation predates the colonial period. The Hausas of Northern Nigeria were paying taxes, though in kind,... Continue Reading

AN APPRAISAL OF COMMERCIAL BANKS FINANCING OF SMALL & MEDIUM SCALE ENTERPRISES ABSTRACT The study was carried out to appraise commercial banks financing of small and medium scale enterprises. Commercial banks were appraised because they possess high volume of money in the economy and are the first point of call to SMEs. The research’s... Continue Reading

( A CASE STUDY OF SELECTED MINI IMPORTERS IN LAGOS STATE) CHAPTER ONE INTRODUCTION 1.1 BACKGROUND TO THE STUDY   Nigeria with abundance of resources like crude etc is deemed blessed. Her vast resources in commercial quantities have placed her on a high pedestal... Continue Reading

ABSTRACT This study examines the impact of taxation on small and medium scale enterprises in Ekiti State . .           The research reviewed at some literature that has some degree of relevance to the subject matter under study. The study shall adopt the non-probability sampling technique and data collection was carried out using the... Continue Reading

ABSTRACT The main thrust of this study is to investigate the relevance of accounting information in the published financial statements of corporate organizations in Nigeria to users. To achieve this objective, a sample of one hundred (100) respondents were selected in Benin City to represent the population. The study adopted a survey design, using... Continue Reading

CHAPTER ONE INTRODUCTION Background of the Study Small and Medium Scale Enterprises (SMEs) have been acknowledged the world over as the driver of economic development and growth.  This is because these enterprises have great potential for employment generation, economic empowerment, poverty alleviation, improvement of standard of living,... Continue Reading

ABSTRACT These research works aimed at examine the problem of financing the small and medium scale enterprises (SMEs) in Nigeria. The problems observed in the research work was that government should not involve in commercial and industrial enterprises, and also government should make favorable acquisition and allocation of funds to small and... Continue Reading

ABSTRACT This project work was carried out primarily to assess the role of commercial banks in financing small scale industries with particular reference to UBA Plc Awka Branch. In this exercise, two vital categories of functional areas were investigated. The two groups under investigation were the staff and customers of UBA. They were considered... Continue Reading

(A CASE STUDY OF SELECTED CONSTRUCTION COMPANIES IN NIGERIA)   CHAPTER ONE INTRODUCTION 1.1 BACKGROUND OF THE STUDY Historically, Nigeria’s experience of taxation predates the colonial period. The Hausas of Northern Nigeria were paying taxes, though in kind,... Continue Reading

ABSTRACT The impact of Banking Sector Reforms on Small and Medium Scale Enterprises is a phenomenon that needs proper and adequate attention in the wake of global economic depression affecting the world generally as proper attention can put a full stop to problem of unemployment confronting Nigeria as a whole. The study conducted and assessed... Continue Reading

IN UYO LOCAL GOVERNMENT AREA ABSTRACT Nigeria's economy is characterizedverybylarge numberarelativ of micro enterprises, and in between lie small and medium enterprises (SMEs). The unique feature of most SMEs is that, they can... Continue Reading

(A CASE STUDY OF EXCEL PURE WATER COMPANY OLEH DELTA STATE) ABSTRACT The focus of this work is to determine the effects of proper accounting records in small and medium scale profit making enterprises. The work is designed to know origin of commercial activities, that is,... Continue Reading

CHAPTER I 1.0 INTRODUCTION For both developing and developed countries, small and medium scale firms play important roles in the process of industrialization and economic growth. Apart from increasing per capita income and output, Small Medium businesses create employment opportunities, enhance regional economic balance through industrial... Continue Reading