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CHAPTER ONE BACKGROUND OF THE STUDY 1.1 Introduction There is innumerable graduation of opinion on an issue as there is no one public opinion because there are many different publics. The only thing required to do is to describe the distribution of... Continue Reading
ABSTRACT This study examined Audience Perception of Female Model in Advertising Message With Reference To Lux Soap Television Advertisement as a case study. Three research questions were proposed to guide the study and they are: What is the effect of the use of female model on television advertisement? How do audiences perceive the use of female... Continue Reading
ABSTRACT My interest in this work its assess the effects of Television programmes on youths. Using a Minaj Broadcast international (MBI) programme Campus Circuit” as a cash study. Television is widely acknowledged as “a powerful medium of age? The is astounding, its visual... Continue Reading
ABSTRACT         My interest in this work its assess the effects of Television programmes on youths. Using a Minaj Broadcast international (MBI) programme Campus Circuit” as a cash study.         Television is widely acknowledged as “a powerful medium of age? The is astounding, its visual immediacy gives its audience a feeling... Continue Reading
television is widely viewed as a powerful medium .it is therefore necessary to find out the effects it has on children and how it contibutes to the socialization of children... Continue Reading
ABSTRACT The focus of this work is on the impact of using celebrities in television advertisement. Thus to ascertain whether celebrities in adverts enhance sales is the prime motive/factor in the execution of this research. Chapter one looks at the introduction rationale of the study and the scope. Chapter two focuses on the sources of... Continue Reading
ABSTRACT             Perception of television commercials and audience attitude to television programmes is a research work carried out through scientific and empirical method in attempt to find out what television commercial interruption is all about... Continue Reading
ABSTRACT Perception of television commercials and audience attitude to television programmes is a research work carried out through scientific and empirical method in attempt to find out what television commercial interruption is all about and how it affects the... Continue Reading
The main aim of the study is to find out the negative effects of domestic violence among married couples and how it affects their childrens academic performance within Sabon Gari Local Government Area of Kaduna State. Chapter one entails the background of the study which has grounded out the negative effects of domestic violence generally in our... Continue Reading
The main aim of the study is to find out the negative effects of domestic violence among married couples and how it affects their childrens academic performance within Sabon Gari Local Government Area of Kaduna State. Chapter one entails the background of the study which has grounded out the negative effects of domestic violence generally in our... Continue Reading
The main aim of the study is to find out the negative effects of domestic violence among married couples and how it affects their childrens academic performance within Sabon Gari Local Government Area of Kaduna State. Chapter one entails the background of the study which has grounded out the negative effects of domestic violence generally in our... Continue Reading
The effect of television advertisement on children Mental development CHAPTER ONE INTRODUCTION 1.1 Background of the Study Television is incorporated within the child’s experience as it becomes part of the child’s inner world. In discussing about television and evolutional development of T.V, someone may wonder how television affects a child... Continue Reading
CHAPTER ONE INTRODUCTION 1.1 Background of the Study Television is incorporated within the child‟s experience as it becomes part of the child‟s inner world. In discussing about television and evolutional development of T.V, some one may wonder how television affects a child of ten to eighteen year. But it is apparent that the young child is... Continue Reading
ABSTRACT The general purpose of advertising is to create awareness and educate consumers on the existing product?s promotion in television and also new products. This pre-supposes that advertisement is effect because people see how the product is advertised on television. Most kids play into the world of television long before they enter school.... Continue Reading
(A CASE STUDY OF BOURNVITA BEVERAGE). ABSTRACT This research work, is aimed at giving an insight into the Effect of Television Advertisement on the Buying Habits of Consumers.  It deals generally on the concept of Advertising and narrows it down to the roles advertising... Continue Reading
(A CASE STUDY OF BOURNVITA BEVERAGE). ABSTRACT This research work, is aimed at giving an insight into the Effect of Television Advertisement on the Buying Habits of Consumers. It deals generally on the concept of Advertising and narrows it down to the roles advertising plays... Continue Reading
 CHAPTER ONE INTRODUCTION 1.1 Background of the Study Television is incorporated within the child‟s experience as it becomes part of the child‟s inner world. In discussing about television and evolutional development of T.V, some one may wonder how television affects a child of ten to eighteen year. But it is apparent that the young child is... Continue Reading
ABSTRACT This study examines the impact of peak milk television advertisement on consumer’s buying behaviour in Edo State. In handling the study, four (4) research questions were put forward and they includes; what are the impacts of television advertisement on the sales and promotion of peak milk product? What is the extent to which television... Continue Reading
ABSTRACT This research is on the impact of Television advertisement of Always on consumers choice of sanitary towel (A study of federal polytechnic Oko). This study is designed to find out how the consumers of this product react to the television advertisement of ‘Always’ whether it affects their choice of sanitary towel. The presumption of... Continue Reading
  TABLE OF CONTENTS Title Page                                                                                                                   i... Continue Reading
ABSTRACT My interest in this work its assess the effects of Television programmes on youths. Using a Minaj Broadcast international (MBI) programme Campus Circuit” as a cash study.  Television is widely acknowledged as “a powerful medium of age? The is astounding, its visual immediacy gives its audience a feeling of participation more than any... Continue Reading
ABSTRACT     My interest in this work its assess the effects of Television programmes on youths. Using a Minaj Broadcast international (MBI) programme Campus Circuit” as a cash study.     Television is widely acknowledged as “a powerful medium of age? The is astounding, its visual immediacy gives its audience a feeling of participation... Continue Reading
ABSTRACT My interest in this work its assess the effects of Television programmes on youths. Using a Minaj Broadcast international (MBI) programme Campus Circuit” as a cash study. Television is widely acknowledged as “a powerful medium of age? The is astounding, its visual immediacy gives its audience a feeling of participation more than any... Continue Reading
ABSTRACT This research work, is aimed at giving an insight into the Effect of Television Advertisement on the Buying Habits of Consumers.  It deals generally on the concept of Advertising and narrows it down to the roles advertising plays in this beverage, Bournvita. Careful empirical studies have uncovered that advertising actually influenced... Continue Reading
Abstract Television is incorporated within the child‟s experience as it becomes part of the child‟s inner world. In discussing about television and evolutional development of T.V, some one may wonder how television affects a child of ten to eighteen year. But it is apparent that the young child is dominated by this TV. Children learn to read... Continue Reading
ABSTRACT This research work, is aimed at giving an insight into the Effect of Television Advertisement on the Buying Habits of Consumers. It deals generally on the concept of Advertising and narrows it down to the roles advertising plays in this beverage, Bournvita. Careful empirical studies have uncovered that advertising actually influenced... Continue Reading
Abstract Television is incorporated within the child‟s experience as it becomes part of the child‟s inner world. In discussing about television and evolutional development of T.V, some one may wonder how television affects a child of ten to eighteen year. But it is apparent that the young child is dominated by this TV. Children learn to read... Continue Reading
EFFECTS OF TELEVISION ADVERTING IN CONSUMER BEHABIOUR (A CASE STUDY OF IMO DETERMINE TELEVISION COMMERCIAL IN OWERRI IMO STATE ABSTRACT This research is on the relevance of packaging in the marketing of consumer goods in Nigeria. We try to find out the packaging strategies, understand the meaning, possibilities advantages and effect of modern... Continue Reading
Abstract Television advertisement has over the years helped a great deal in the marketing of goods and services. This research work is an analytical study of the influence of television advertisement on the buying choice of ‘Always’ sanitary pad by students in Ado Ekiti,Ekiti state. It explored the questionnaire and interview approaches to... Continue Reading
Abstract Television advertisement has over the years helped a great deal in the marketing of goods and services. This research work is an analytical study of the influence of television advertisement on the buying choice of ‘Always’ sanitary pad by students in Ado Ekiti,Ekiti state. It explored the questionnaire and interview approaches to... Continue Reading