Explore Project Topics on: Impact of Advertising on cosumer goods case study coca cola

ABSTRACT The purpose of the study is to investigate the impact of advertising on consumer behavior taking coca cola as a case study. The researcher gathered primary data information through the distribution of questionnaire. A total of 48 respondents were analysed... Continue Reading

Abstract The media has been a machinery for influencing consumers’ choice of product in a competitive market by informing, enlightening and persuading the target audience. An advertisement is also one of the strategies used in marketing to sell products and services via mass media which can later translate such promotion into building brand... Continue Reading

TABLE OF CONTENT CHAPTER ONE: INTRODUCTION 1.1 Background Of The Study - - - - 1.2 Statement Of The Problem- - - - 1.3 Research Objectives- - - - - - 1.4 Research Questions- - - - - 1.5 Research Hypotheses- - - - - 1.6 Significance Of The Study- - - -... Continue Reading

THE IMPACT OF COMMUNICATION IN AN ORGANIZATION CASE STUDY COCA-COLA PLC, ONITSHA, ANAMBRA STATE CHAPTER ONE INTRODUCTION 1.1 BACKGROUND OF STUDY Research has shown a continue interest in the study of organizational goal attainment especially when all organization aim at improving their current level of performance. Organizations are either growing... Continue Reading

ABSTRACT The study reviews the need for marketing research in a business organization set to make profit. The company under study Coca-Cola Nigeria Plc do state, prove to be one that have imbibe the culture of the marketing research. The general... Continue Reading

TABLE OF CONTENTS page Declaration and approval ..................................................................................................................... i Acknowledgement .............................................................................................................................. ii Table of contents... Continue Reading

TABLE OF CONTENT Title Page Certification Dedication Acknowledgement Table of contents 1.0     CHAPTER ONE: INTRODUCTION 1.1      Introduction 1.2      Statement of the problem 1.3      Objective of the study 1.4      Significance of the study 1.5      Research Question 1.6      Scope of the study 1.7     ... Continue Reading

ABSTRACT This project works looks at the “The impact of organizational reward system on  workers attitude and motivation to work” Reward is designed to compensate the effort  of workers to the attainment of organizational objectives. It was found that workers  satisfaction with the reward system of an organization will give rise to... Continue Reading

The scope of this study, is to evaluate the role brand positioning plays in the marketplace, acceptance of Coca Cola in Nigeria, especially in the cola segment. The study would therefore, be a local evaluation, as the largest non- alcoholic beverage company in the world, Coca Cola is sold in more than 200 countries and territories.... Continue Reading

TABlE OF CONTENTS DEClARATION ................................................................................................................. i APPROVAl ........................................................................................................................ ii DEDICATION... Continue Reading

ABSTRACT This research work titled sales promotion is important in Nigeria economy. Case study Coca-cola was carried out with the following objectives. To find out the impact of effective sales promotion on increasing coca-cola market share. To find out the extend sales promotion has contributed to the economy. Based on these existensive... Continue Reading

ABSTRACT This research work titled sales promotion is important in Nigeria economy. Case study Coca-cola was carried out with the following objectives. To find out the impact of effective sales promotion on increasing coca-cola market share. To find out the extend sales promotion has contributed to the economy. Based on these existensive... Continue Reading

THE ROLE OF COMMUNICATION IN AN ORGANISATION (A CASE STUDY OF COCA-COLA NIGERIA COMPANY, UGHELLI) ABSTRACT The subject discussed in this research work is extracted from the field of Business Administration and focuses on the impact of communication in an organization in a particular company, Nigeria Coca-Cola Company, Ughelli Delta State. The... Continue Reading

RATIO analysis is a powerful tool of financial analysis. According to Kennedy and Macmillan, RATION  is defied as the indicated quotient of two mathematical expressions” and as the relationship between two or more thing” in financial analysis a ration is used as an index or yardstick for evaluating the financial position and performance of a... Continue Reading

CHAPTER ONE INTRODUCTION 1.1 BACKGROUND OF STUDY Research has shown a continue interest in the study of organizational goal attainment especially when all organization aim at improving their current level of performance. Organizations are either growing... Continue Reading

ABSTRACT Capital budgeting techniques is an efficient allocation of capital finance functions. It involves decisions to commit the firms funds to the long term assets. Capital budgeting is of considerable to the firm since the techniques tend to determine its value by influencing its growth, profitability and risk. It further explains how the... Continue Reading

IMPORTANCE OF EFFICIENT PURCHASING IN A MANUFACTURING ORGANIZATION. CASE STUDY COCA COLA BOTTLING COMPANY CHAPTER ONE 1.0 INTRODUCTION BACKGROUND OF THE STUDY Purchasing is concerned with the “process of defining the organization needs, selecting suppliers, agreeing terms, placing order and receiving goods and services. It is by it’s nature of... Continue Reading

CHAPTER ONE INTRODUCTION 1.1    BACKGROUND OF THE STUDY Quality improvement is the only hope for work redemption, recognition of the need for change through systematic and planned development is therefore a strength that organisation must... Continue Reading

ABSTRACT Capital budgeting techniques is an efficient allocation of capital finance functions. It involves decisions to commit the firms funds to the long term assets. Capital budgeting is of considerable to the firm since the techniques tend to determine its value by influencing its growth, profitability and risk. It further explains how the... Continue Reading

TABLE OF CONTENTS DECLARATION ................................................................................................................. i APPROVAL ....................................................................................................................... ii DEDICATION... Continue Reading

ABSTRACT The rationale behind this project is to know the effect of pricing policy on sales in the beverage industry’ with reference to Coca-Cola Bottling Company Nigeria. The researcher during the course of investigation has received a lot of related literature so as to acquire more knowledge in order to be in a better position to advice firms.... Continue Reading

TABLE OF CONTENT Title page  Certification  Dedication  Acknowledgement  Table of content  CHAPTER ONE 1.0Introduction 1.1General background of the study 1.2Statement of the problem 1.3Important of the study  1.4Statement of hypothesis  1.5Scope of the study 1.6Significant of the study 1.7Organization and plan of the study 1.8Definition of... Continue Reading

ABSTRACT The rationale behind this project is to know the effect of pricing policy on sales in the beverage industry’ with reference to Coca-Cola Bottling Company Nigeria. The researcher during the course of investigation has received a lot of related literature so as to acquire more knowledge in order to be in a better position to advice firms.... Continue Reading

TABLE OF CONTENT Certification Dedication Acknowledgement Abstract Table of content CHAPTER ONE: GENERAL INTRODUCTION 1.1Introduction 1.2Aims and objectives 1.3Significant of the study 1.4Research methodology 1.5Scope of the study 1.6Organization of  the report 1.7Definition of terms CHAPTER TWO: LITERATURE REVIEW 2.1Review of past works... Continue Reading

ABSTRACT The purpose of the study was to investigate the effect of the different leadership styles on the performance of workers at Coca Cola Company Uganda limited, Namanve, Mukono branch. The study was based on three specific objectives; to examine the effect of leadership style used in Coca Cola Company Uganda Mukono branch, to establish the... Continue Reading

TABLE OF CONTENT Title page Certification Dedication Acknowledgement Table of content CHAPTER ONE 1.0       Introduction                                                1.1       General background of the study               1.2       Statement of the problem... Continue Reading

CAPITAL MAINTENANCE IN A PERIOD OF INFLATION (A CASE STUDY IF NIGERIAN BOTTLING COMPANY COCA COLA OWERRI) ABSTRACT The capital maintenance reveal the goals, spur actions and provide check or control. Such that exceptional profit oriented goal performance can be achieved and on the reverse, adequate punishment to be exercised for bad performance.... Continue Reading

ABSTRACT This is an empirical research work for which the purpose is to find out how internal and external environmental affect business operation in Nigeria.(A case study of coca- cola company Nigeria plc  9th mile corner Ngwo). There are some other problems of business operation for the external environment factors which constituted a major... Continue Reading

ABSTRACT This is an empirical research work for which the purpose is to find out how internal and external environmental affect business operation in Nigeria.(A case study of coca- cola company Nigeria plc 9th mile corner Ngwo). There are some other problems of business operation for the external environment factors which constituted a major part... Continue Reading

CHAPTER ONE INTRODUCTION 1.1 BACKGROUND TO THE STUDY It is usually impossible for a particular organisation to have a comprehensive knowledge of all the customers that made up a particular market, whether is industrial,... Continue Reading